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| Professional overview |
| Michelle Wigzell |
Michelle is a designer with extensive experience both within Australia and abroad. Since 1994, her professional journey has taken her as far as South Africa, the United Kingdom, Europe, New York and Singapore. Experience working abroad has honed her ability to work effectively within diverse cultural contexts with localised sensitivity.
Complementing a passion for information design, her experience is uniquely marked by the diversity of client industries and user groups she has worked with, and the many areas of design her expertise extends to (from print-based design through to interactives).
Her signature ability to switch between the macro and micro-level perspective, whilst connecting with diverse social contexts and issues, has shaped her natural proficiency for user-centred design practice. |
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"Michelle Wigzell is a rare breed. Analytical skills and creativity do
not often emanate from a single source. It’s her ability to deeply consider all consequences of a design project, and to integrate these considerations within a creative solution that sets her apart."
Frank Marrazza
Imagecorp Pty Ltd |
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Tertiary education and professional development
- Master of Design, majoring in Information Design,
completed in 2008, graduating in 2009 at the University of Technology, Sydney.
- Bachelor of Design (Visual Communication), completed in 1997, graduating in 1998 with First Class Honours and the University Medal at the University of Technology, Sydney.
- News Limited AWARD School, completed in 2000, Australian Writers and Art Directors Association.
Awards and accolades
- 2008 UniQuest Trailblazer (finalist) for 'threadguides' (a travel guide system developed uniquely for heritage tourism).
- 2006 Hospitality Sales & Marketing Association International (HSMAI), Adrian Awards 2006, Gold Adrian for Single Item Entry (Web Site), The InterContinental Boston. Regarded as the world's most renowned and prestigious advertising, public relations, and Web marketing competition, the Adrian Awards honor creative brilliance and best practices in hospitality, travel and tourism-related marketing.
- 2006 Web Marketing Association ‘Outstanding Website (Hotel and Hospitality Industry)’ for The InterContinental Boston, hotel website.
- 2005 Web Marketing Association ‘Outstanding Website (Hotel and Hospitality Industry)’ for The Trafalgar, London hotel website.
- 1998 ‘Illawarra Safe Communities Award’ recognising ‘Graphic Design to Promote Road Safety’.
- 1997 ‘Graphic Designer of the Year’, University of Technology, Sydney (Visual Communication).
- 1996 Winning logo, Illawarra Road Safety Group logo competition.
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Professional journey
Encompassing direct client work as well as time with employers both within Australia and abroad, Michelle's professional experience has extended to the following clients, industries and markets:
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