| Approach |
| Getting past 'blah...' |
| Whenever communication takes place, people automatically ‘blah…’ out what they consider to be non-essential to them. The more ‘blah…’ moments, the more disparity between ... Read more |
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| Resources |
| Briefing template |
| Use this practical tool for framing, articulating and fully exploring any potential communication project. Developed to avoid over-specification whilst exposing potentially unseen opportunities ... Coming soon |
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| Services |
| More than forms and diagrams |
| As an evolved complement to branding schemes, information design places the conventional emphasis on surface or perception back in touch with an endeavour’s original substance ... Read more |
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| Projects: Featured case study |
| The Heart Foundation |
| Following the design of a new logo, Michelle Wigzell was contracted by the Heart Foundation to develop an organisation-wide brand implementation and transition strategy. Commencing with ... Read more |
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